Featured Article
Translation and Localisation
Risks and Consequences of AI translation in 2023
Heli Patel
February 16, 2023
AI translations can be advantageous in certain situations, but they also carry significant risks and consequences, which are crucial to consider. Businesses and individuals should always verify the accuracy of translations, protect their privacy, and contemplate the social and cultural impacts of relying on AI translations. Discover more with this blog!
Why And How To Localise Your Marketing Assets
Heli Patel
February 3, 2023
It is crucial to raise brand awareness, speak your customer’s language and provide tailored marketing campaigns to reach a larger audience globally. The best global marketing strategy begins with localisation, and this blog explains why and how localise your marketing assets for maximum impact.
The Business Impact Of Translation And Localisation
Aiswarya Menon
January 25, 2023
Constraining your business to a single language hinders its growth irrespective of your company’s size and success, as it allows you to reach customers who speak a specific language. Implementing translation and localisation services increases brand loyalty, leverages market reach, and offers better global partnerships – all of which lead to exponential business growth.
Why Translation Is The Next Step In The Growth Of Cryptocurrency
Bhumika Thaker
January 19, 2023
Despite the booming crypto industry, it is often difficult for new users to understand the benefits of crypto. Read our latest blog to learn how crypto translation will help attract global users by educating them about the benefits of cryptocurrency.
In The Era of AI, Why Should You Choose Human Translation
Bhumika Thaker
January 13, 2023
Human translations sync with human comprehension and make the content more relevant to the readers. Human translation services and AI translations may share the same content, but the intent may differ. Let’s learn how in this latest blog.
Best Practices For Translating and Localising Video Content
Bhumika Thaker
November 17, 2022
People with different native languages consume content differently. As a solution, localising video content serves as the most effective process to engage a wider audience. Know more about the best practices in this blog!